LinkedIn SEO and Search with Peter Dancewicz & Jo Saunders // #LinkedInLocalPerth |
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Does LinkedIn make an impact in search results? How does SEO help you get found for your name and what you do?
In this discussion with Peter Dancewicz he shared the importance a LinkedIn profile plays in being found in Google and how to conduct keyword research to assist in keyword use in articles and in your profile. We talked about boolean search and Xray search as effective ways to find people. _-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_-_- Jo Saunders is a LinkedIn marketing strategist, trainer and a Social Media Educator of the Year finalist. She shows graduates, professionals, leaders and teams how to energise brand visibility, establish connection, enhance credibility and earn influence using tools such as LinkedIn. The concept of #connectfluence started in the early 90s through running an international penfriend club, designing and managing events and falling in love with social media marketing. Jo is the only Australian LinkedIn expert to be invited to speak at the largest social media conference, Social Media Marketing World, was named one of the 2019 Top 50 Social Media Marketing Influencers by TopRank Marketing and is the only LinkedIn expert with blue hair. She is the co-author of ‘Get Good or Get Off – A Guide to Getting it Right on Social Media’, the Get Sorted online program, co-host of #LinkedInLocalPerth and YouTube video series #ConnectionCouch. LinkedIn: https://au.linkedin.com/in/josaunders Twitter: @JoSaundersAU |