Michelob "After Midnight" 1988 |
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Way back in 1987, Anheuser-Busch launched their "The Night Belongs to Michelob" campaign, a series of commercials involving popular rock and roll artists of the day - Steve Winwood, Phil Collins, and Eric Clapton. Clapton rewrote "After Midnight" for the commercials. The campaign was eventually cancelled when they found out Clapton was in rehab. Still pretty cool.
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