Learn how to set social media marketing SMART goals with this free template: https://clickhubspot.com/5gl

Believe it or not, there’s more to social media marketing than just going viral. In fact, social media can become the key to serious growth for your business, whether you’re looking to grow community engagement or gain market insights. In this video, we’ll teach you how to identify what social media marketing goals you should be aiming for as well as what metrics you can use to track those goals.

Blog Articles:
✍ https://blog.hubspot.com/marketing/impressions-vs-reach
✍ https://blog.hubspot.com/marketing/social-media-metrics-ceos-cares-about

How to Set Social Media Marketing Goals: https://clickhubspot.com/fi2

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Video Chapters:
0:00 Intro
0:43 Setting social media goals
1:44 What metrics have value
2:30 Organic Reach
3:00 Engagement
4:20 What is ROI
5:15 Customer service
6:03 Setting goals
6:20 Setting smart goals

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

#HubSpot #digitalmarketing #socialmediamarketing