Laith Al-Qasem talks about the nature of knowledge as a big fuzzy ball and makes the argument that humans, based on their intellectual dispositions, tend to use specific tools to describe the realities they perceive. As such, entrepreneurs should be looking outside their technical field of perception to identify knowledge and concepts which can increase the competitiveness and innovativeness of their companies.


About TEDx
x=independently organized event

In the spirit of ideas worth spreading, TEDx is a program of local, self- organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x=independently organized TED event.

The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.*

(*Subject to certain rules and regulations)