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In many cultures, there is an age-old saying that wealth is made and lost in three generations. In the U.S. they say, “shirtsleeves to shirtsleeves in three generations,” and in Japan it’s “rice paddies to rice paddies in three generations.”

In other words, wealth typically doesn't survive past the grandkids. Family fortunes inevitably decline due to taxation, consumption, the diluting of wealth through children and their children's children, and the corrupting influence of such a large sum of money.

The Rockefellers, however, have ignored the odds. The Rockefeller family's wealth has been passed down through the generations; in 2016, Forbes estimated that the family was worth $11 billion. John D. Rockefeller, who founded Standard Oil Company in the late 19th century, became the first American billionaire at this time, more than a century ago.

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