💡 Watch the entire FREE Google Shopping Course here:
https://keycommerce.com/google-shopping-course/

In this video, you’re going to learn how to set up your Shopify product feed using the Google Shopping app. This is one of the three methods I introduced in my other video. You can access it here to learn more about the other two methods: https://keycommerce.com/google-shopping-course/product-feed-methods

00:00 Introduction
00:21 Requirements for setup with App
01:01 Step-by-step product feed setup
03:20 Optimizing product feed
08:54 Fixing errors and disapprovals

For this method, you will need to install the Google Channel app in your Shopify store. You can download the app from here: https://apps.shopify.com/google

Now, what are the benefits of using the Shopify product feed?

Firstly, it’s straightforward to set up. It also creates what’s called a dynamic feed. This means that when fields change on your product page, say you update your product descriptions, this will update in the feed and your Google Shopping Ads.

But what are the issues with this method?

It’s the best method if you’re just starting your google shopping journey and want to get started as quickly as possible. The problem happens when you have more and more products and you want to edit them more easily.

Also, you can’t easily edit products in bulk with the Shopify app, and it’s a bit clunky. So if you have above 100 products, don’t use this method, use the Google Sheets method or even some enterprise software like Data Feed Watch.

For most people starting out, this doesn’t matter and you often have less than 100 products so you can use this method easily and it will be perfect for you.

LINKS SAM MENTIONS HERE:
📘Complete guide to Google Shopping product title optimization ➤ https://keycommerce.com/complete-guide-to-google-shopping-product-title-optimization/

🎬Making your website compliant ➤ https://keycommerce.com/google-shopping-course/compliant-website-google-shopping/

📘How to Fix Disapproved Products in Google Merchant Center ➤ https://keycommerce.com/how-to-fix-disapproved-products-in-google-merchant-center/

🎬 Google Shopping campaign setup and settings ➤ https://keycommerce.com/google-shopping-course/google-shopping-campaign-settings/

🔗 Google Product Category ➤ https://www.google.com/basepages/producttype/taxonomy.en-US.txt

💁 Helpful links
🔗 Shopify Google Channel App ➤ https://apps.shopify.com/google

Recommended lessons:
🎥 How to Claim & Verify Your Website on Google Merchant Center ➤ https://keycommerce.com/google-shopping-course/claim-verify-google-merchant-center

🎥 How to set up your Shipping and Returns Settings on Google Merchant Center ➤ https://keycommerce.com/google-shopping-course/shipping-returns-settings-google-merchant-center
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Book a free strategy session here to see if we're the right fit to help further grow what you've built: https://keycommerce.com/strategy-session/

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