Want my agency to run your Google ads for you? Go here: https://heathmedia.co.uk/google-ads/?el=YTGAlong-truth1122-gadfy

Google ads keywords are not what most Google advertisers think.

Most advertisers think (understandably) that keywords will correspond to the search terms that cause your ads to appear.

That's not really the case anymore.

In this video I explain why...

And the adjustments you need to make to your Google ad campaigns with this in mind.

#googleads #googlekeywords

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