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YouTube Advertising in 2020 - Guide for Indian Marketers

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If you’re wondering how to advertise on youtube, watch this video till the end. In this video 2 of our Digital experts talk about what kind of Youtube ads will OR won’t work for brands and brand marketers, what sets apart some youtube ads from the rest, and why youtube advertising is a ‘must’ for ambitious brands and brand marketers.

YouTube ads have so many YouTube advertising formats. It is one of the best ways to reach out to the right audiences with customizable formats. In this youtube ads tutorial, our experts talk about types of youtube ads, youtube advertising formats and several video marketing tips.

YouTube Advertising in 2020 is evolving rapidly. Youtube ads have become bread and butter of marketers. In this video, marketing experts - Mayank Agarwal from Performics India and Sundar R from Social Beat talk about how to advertise on youtube and provide a guide for Indian Marketers.

The video involves:

- Basics of Youtube Advertising
- Youtube advertising formats
- Case studies and video marketing tips

YouTube ads can be very effective because there are so many YouTube video advertising formats, YouTube ads targeting options, campaign settings, YouTube goals, campaign subtypes, and more. It is one of the best ways to reach new people because a lot of people who view your videos will not be familiar with your products and services. It should be a portion of your overall marketing strategy.

You can target a variety of audiences within YouTube and you can target content as well. YouTube Remarketing is popular and you can also target Custom Intent Audiences, In-Market Audiences, Similar Audiences, Affinity Audiences, Life Events, Demographics, and Custom Affinity Audiences.

Some of the popular YouTube video advertising formats include skippable in-stream ads, non-skippable in-stream ads, bumper ads, ad sequences, video discovery ads, shopping video ads, and more.

You can run YouTube Ads to grow your subscribers, grow your views, drive leads, drive sales, drive awareness and brand consideration, and promote your products and services. The wide variety of Youtube ads formats allow us to customize advertisements according to our customer base.

To learn more on Youtube ads and DIgital Marketing, visit https://digigrad.in/ for more.

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YouTube Advertising in 2020 - Guide for Indian Marketers

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