Cape Breton is like one big family and the tourism industry is no exception to that. Every year Cape Breton Island welcomes nearly half a million visitors and at the top of most people’s list is the iconic Cabot Trail. A 298km scenic highway that follows the rocky northern shores of the island and loops around the Cape Breton Highlands National Park. The tourism operators who live there are passionate people with big personalities from all over the world and this is a story about how some of those operators are changing the narrative on what it's like to live and run a business in rural Cape Breton.

Live Life In Tents - https://livelifeintents.com/
Canopy Creative - https://www.canopycreative.ca/
Destination Cape Breton Association - https://www.cbisland.com/

CB West Sup - http://www.cbwestsup.com/
North River Kayak Tours - https://northriverkayak.com/
River Nest Wilderness Cabins - https://rivernest.ca/
Highland Bow & Arrow - http://highlandbow.ca/
Highlands Hostel - https://www.highlandshostel.ca/